Frutiger Serif Font

Frutiger’s classic namesake design has earned its serifs. The new Frutiger Serif design is borne to a well-established family. With its roots in Frutige. Frutiger is a sans-serif typeface by the Swiss type designer Adrian Frutiger. It is the text version of Frutiger’s earlier typeface Roissy, commissioned in 1970/71 by the newly built Charles de Gaulle Airport at Roissy, France, which needed a new directional sign system, which itself was based on Concorde, a font Frutiger had created in the.

Frequently Asked Questions

Please note, there are some restrictions on the use of NPS Rawlinson as it is licensed to the National Park Service for unrestricted and unlimited use by NPS employees, contractors, vendors, and partners who are engaged in NPS business. Note that contractors, vendors, and most NPS partners do not have access to this website. When transmitting the type to contractors, vendors or partners for use on NPS work, please remind them that NPS Rawlinson may not be used for any other purpose. NPS Rawlinson fonts may not be transmitted to anyone else.
NPS employees can download NPS Rawlinson here.
These files are for internal access only - employees must be connected to the VPN to access these files or the album will appear empty. Non-NPS users will encounter a 'Page Not Found' error.

Adobe Frutiger is licensed to the National Park Service by Adobe Systems for internal use by NPS employees while engaged in NPS work. The terms of the licenses do not permit the transfer of Frutiger to others. This includes private-sector vendors (even if they are under contract to the NPS) and NPS partners (even if they are engaged in NPS work).
NPS employees can download Frutiger here.
Under standard industry practice contractors, vendors or partners must purchase their own license to use Frutiger from Adobe here.

Hawaiian diacritical marks, the ʻōkina (left single quote) and kahakō (line over the vowel) are included in NPS Rawlinson. A custom Hawaiian version of Frutiger (HFrutiger 2) is available here for NPS Employees. Contractors or partners can request HFrutiger 2 from their park contact as long as they have a license for Adobe Frutiger.

There are two methods for creating the ‘ōkina and kahakō

1. Select the appropriate character with the kahakō from the glyphs panel in InDesign. This method requires manual selection of the character instead of typing it on the keyboard.
2. Enable the Hawaiian keyboard

Mac

Go to System Preferences - Keyboard - Input Sources, then click on + in the lower left, select Hawaiian and add. Before exiting keyboard preference, click on show input menu in the menu bar for easier language switching.
PC

Start - Settings - Time & Language. Select Region & Language and click Add a Language. Find and add Hawai‘i. A keyboard icon will now appear in the lower right with abbreviation ENG. Click to change to HAW for Hawaiian.

Frutiger Serif Font Generator

Once the Hawaiian keyboard has been selected:
'Ōkina - type the single quote mark next to return key
Kahakō - Option (alt) + character, include shift for a capital letter

A team drawn from the National Park Service, National Park Foundation, and Ogilvy Public Relations found that among the barriers to a greater public understanding of the breadth and depth of our agency was a lack of consistency in the content and appearance of visual materials presented to the public. Consequently, Harpers Ferry Center was tasked to develop graphic standards that would establish a unique organizational identity that could be expressed through the full range of communication materials used by the National Park Service.

A clear and strong graphic identity for an organization is achieved through a careful mix of visual elements. These typically include a logo (the Arrowhead), a limited palette of colors, a limited set of typefaces (usually a serif and sans serif typeface), and a number of distinctive graphic devices (like the black band), all carefully orchestrated to achieve a distinctive look. None of these elements alone can create a strong identity. But when used together, the combination serves to create a visual impression (both consciously and subconsciously) that is unique to that organization.

Frutiger Light Font

Frutiger Font Pc

Typography is one important way to bind together such disparate media as printed materials, films and videos, indoor and outdoor exhibits, vehicle markings, uniforms, and signs. Road signs, for instance, are one of the most pervasive ways the Park Service communicates with park visitors. Finding typefaces that work effectively in all of these media types was no easy task. A team of HFC designers, working with Meeker & Associates (a leading environmental graphic design firm), the Dennis Konetzka Design Group, the Federal Highway Administration, and the Pennsylvania Traffic Institute at Penn State University looked at a variety of typefaces to satisfy the broad needs of the National Park Service.

Serif Font Download

The team finally settled on two typefaces: Adobe Frutiger and NPS Rawlinson. Frutiger is a sans serif typeface developed in 1968 by Adrian Frutiger for signage at the Charles de Gaulle Airport outside Paris. In contrast to Helvetica (or its Microsoft Windows counterpart Arial), Frutiger is characterized by 'open' letterforms, which means, for example, that there is less chance for confusion between a 'c', an 'e' or an 'o' on a small map or brochure, or on a road sign viewed from a distance.
The design team found that, in addition to the functional advantage of improved legibility, the distinctive letterforms of both Frutiger and NPS Rawlinson set them apart visually from the more common typeface varieties found on typical office computers. This distinctiveness, when applied across the many forms of media used by the NPS, contributed subtly but effectively to the team's overall goal to 'establish a unique organizational identity that could be expressed through the full range of communication materials used by the National Park Service.'